This is a very rare occurrence as front row seats are normally sold out, but front row at a PPV event with only a week to go is a very strange happening. Attendance being down is really hitting WWE hard now, at least on the Smackdown side of things.
Twitter user IVPvideos pointed this out and it must be quite concerning for WWE.
Was playing around for Battleground tickets. Don't think I have ever seen section one row one available a week before. pic.twitter.com/tzCjk1rK8k
— IVPvideos (@IVPvideos) July 16, 2017