WWE sent out the following announcement today, announcing that Tough Enough will have daily coverage elements through the Periscoe App…
USA NETWORK REALITY SERIES WWE® TOUGH ENOUGH® TO FEATURE DAILY PERISCOPE COVERAGE
STAMFORD, CONN – June 19, 2015 – WWE will turn to Periscope, a new live streaming app, to give fans a look through the eyes of the competitors as the drama unfolds each week during training and competitions leading up to the weekly premieres of the new hard hitting reality series to air on USA Network, WWE Tough Enough. The @WWEToughEnough account on Periscope will also include guest appearances from the show’s host WWE Superstar Chris Jericho®, Tough Enough judges WWE Hall of Famer Hulk Hogan®, WWE Superstar Daniel Bryan® and WWE Diva Paige™, as well as various other WWE Superstars and Divas.
Starting June 23, WWE Tough Enough will air weekly on Tuesdays at 8/7C on USA Network. Outside of the U.S., WWE Tough Enough airs live on OSN Sports 2 HD across the Middle East and North Africa, Ten Sports in the Indian subcontinent, Cielo in Italy and on YouTube around the rest of the world.
“WWE is already best in class when it comes to utilizing Twitter to engage with their massive global fan base,” said Danny Keens, Head of North American Sports Partnerships at Twitter. “Periscope allows anyone in the world to share and experience live video and now fans of WWE’s Tough Enough can further engage with talent from the show live in real-time. WWE is removing another barrier and allowing fans to have a deeper connection with their favorite WWE stars.”
“This new innovative partnership with Periscope will ensure that WWE Tough Enough never goes off the air,” said Lisa Fox, WWE Executive Vice President, Content. “This daily all-access content will bring our fans closer to the competitors, the action and the drama than in any other reality show.”